PRIME · REGISTRY RECORD · 2026

The 2026
Front Cover Record

This front cover has been issued with the listing agent recorded and is scheduled for print and national distribution.

Released as part of the full PRIME publication and national registry
Representative examples from released PRIME publications.
PRIME Registry Cover Example PRIME Registry Cover Example PRIME Registry Cover Example
Upon release, the front cover is finalized within the annual PRIME publication and archived as part of the national registry.
Release front cover — $995
Hold from release

PRIME is a national residential registry that publishes an annual editorial record of defining homes and the agents who introduce them to market.

Each released front cover becomes the entry point to a complete PRIME publication — printed, archived, and distributed as part of the national record.

Excerpt from a released PRIME publication.
View the PRIME publication

What release means

Release finalizes the front cover within the annual PRIME publication.
The publication is printed, distributed digitally, and archived as part of the national PRIME registry.
The record reflects the market introduction as it exists at the time of release.

PRIME, at a glance

Context for the PRIME publication — its audience, scale, and the markets in which records are referenced.

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PRIME records are organized across 100+ luxury real estate markets, forming a national reference layer for buyers, sellers, and professionals.

Audience & Distribution

PRIME publications circulate within established luxury real estate markets and are referenced by buyers, sellers, and professionals active in those markets.

Print circulation

Each PRIME publication is distributed in print to a curated audience of high-net-worth households and market participants, including agents, brokers, developers, and design professionals.

Digital circulation

Digital editions are distributed nationally and accessed by buyers, sellers, and professionals researching active and emerging markets.

Market presence

PRIME records are referenced alongside active listings and circulated within brokerage, client, and peer networks throughout the year.

Timing & Release Window

PRIME records are issued during the active listing window, allowing publication to coincide with the moment a property is introduced to market.

Once confirmed, records enter immediate editorial production and are released without waiting for fixed issue cycles.
This allows PRIME publications to be issued within days — not deferred weeks — while the listing is actively relevant.
If a record is held, it remains unissued and unpublished until further instruction.

If no action is taken

If no confirmation is received, the issued record remains un-released and unpublished.

No publication occurs and no distribution is initiated.
The record is not entered into the annual PRIME publication or national registry.
The issued status expires once the active listing window concludes.
No further action is required.

Confirm release

Confirmation authorizes the release of the issued front cover within the current PRIME publication and national registry.

Release front cover — $995
Hold from release
Once released, the record is finalized and archived.

Recorded by listing agents across markets

“The presentation felt appropriate for a property at this level. It wasn’t promotional — it felt archival.”

— Michael R., Aspen, CO

“We were comfortable sharing it with the seller immediately. It reflected the introduction accurately.”

— Lauren S., Greenwich, CT

“It reads more like a record than a campaign. That distinction matters in this market.”

— Daniel H., Beverly Hills, CA

“The quality and restraint stood out. It didn’t feel like something we had to explain.”

— Andrew M., Naples, FL

“It arrived quickly and felt complete. There was no waiting period or follow-up needed.”

— Sarah L., Park City, UT

“It positioned the listing clearly within the broader market context.”

— Thomas W., Lake Forest, IL

“It’s something that holds up when viewed later, not just at the moment of release.”

— Jennifer K., Montecito, CA

“The format felt deliberate and considered, not transactional.”

— Brian C., Dallas, TX

“We saw it as a record of the introduction, not a piece of marketing.”

— Emily N., Palm Beach, FL

“It aligned with how we already present properties privately.”

— Robert A., Manhattan, NY